WOBURN, Mass. – Spring Air International has partnered with Mattress Firm on a program that will test-market four models from its Nature’s Rest brand in Mattress Firm stores on the West and East Coasts.
The four models in the program are Glacier, an 11-inch extra firm bed at $3,699 in queen; Denali, a 13-inch cushion firm mattress which retails for $4,299 in queen; Yellowstone, a 13-inch medium plush mattress retailing for $4,299 in queen; and Big Bend, a 15.5-inch ultra-plush Euro top model priced to retail at $4,799 in queen.
“We’re very excited about this program, which further extends our partnership with Mattress Firm, one of our valued long-time partners,” said Nick Bates, president of Spring Air International. “As COVID-19 persists, and consumers remain concerned with their overall health and well-being, the collection’s natural elements provide a timely solution, and that helps to fill a gap in Mattress Firm’s portfolio for consumers who are looking for a healthier night’s sleep with a line of mattresses with all-natural components.”
Spring Air introduced the Mattress Firm Nature’s Rest test program last year and will continue with the rollout throughout this year.
Nature’s Rest, one of Spring Air’s legacy brands, is a collection of mattresses designed with all-natural Talalay latex and linen. Each mattress is encased in four-way, stretch-knit linen-infused fabrics that help provide a cool and comfortable night’s sleep. The cores consist of layers of Talalay latex covered by comfort quilt foam.
The collection has been certified as environmentally friendly by Eco-Institut, an international organization that tests indoor products for emissions and pollutants.
