LOGAN, Utah — Bedding and home furnishings company Malouf has hired Adam Stevenson as its new lead tradeshow designer to increase the company focus on the customer’s in-store product experience.
Previously, Stevenson has spent the past six years with sleep company Cariloha designing retail spaces.
“We’re always looking to give our retail partners the best tools to engage customers in stores. Adam’s skill in designing in-person shopping experiences will help our tradeshow spaces be even more relevant to our partners,” said Eric Holmstead, Malouf’s North American sales director.
Stevenson said the focus moving forward will shift to the end consumer’s experience with the product and translating displays directly into stores.
As tradeshow schedules continue to change, the company said Stevenson has been working with his team to find new ways to connect with retail partners.